Get your ring lights ready, because the biggest casting call in the sexual wellness space just dropped. ToyChats.com, the fast-growing platform for real-deal, user-submitted sex toy reviews, has officially announced a massive search for its next brand spokesperson. And they’re not just looking for a pretty face—they’re on the hunt for a bold, fearless, and authentically sex-positive creator to lead the conversation.
The Search for a Sex-Positive Superstar
Forget cookie-cutter brand deals. ToyChats is putting out the call for a creator who truly gets it. The startup, which launched in 2024, has laid out some specific criteria: they’re seeking a female-identifying influencer with a hefty following of 800,000 to 2 million, primarily captivating Gen Z and Millennial audiences. But follower count is just the start; the real magic they’re after is a genuine passion for honest chats about pleasure, body confidence, and self-exploration.
The company made it clear they’re seeking someone who embodies a new wave of authenticity in the wellness space. In their announcement, ToyChats mentioned being inspired by the raw, unfiltered energy of creators like Madeline Argy, Milly Evans, and Eileen Kelly—influencers known for ditching scripts and speaking directly from the heart about topics others might shy away from.
“We’re looking for a dynamic, sex-positive creator who can connect with our core audience on a real level. This is about building long-term brand trust through review-led content and celebrating real experiences.”
Why This Is More Than Just an Ad Campaign
This move by ToyChats taps directly into a major shift happening across the internet. Audiences, especially younger ones, are increasingly skeptical of polished, corporate-style marketing. They crave authenticity and are drawn to platforms and creators who prioritize real talk over slick sales pitches. ToyChats has built its entire model on this principle.
Unlike retailers, ToyChats.com doesn’t sell any products directly. Instead, it functions as a community-driven review hub, a “Rotten Tomatoes for sex toys,” if you will. Users can post reviews, share experiences (anonymously, if they choose), and find unfiltered information. The platform sustains itself through ads and affiliate links, which allows its core mission to remain focused on honest conversation and community trust.
By hiring a spokesperson who is already known for their candor, ToyChats is doubling down on its commitment to being a safe, user-powered space. The chosen influencer won’t just be promoting a product; they’ll be championing a movement toward more open, educated, and shame-free discussions about sexual wellness.
The Community is Already Casting
As news of the search spread, social media began buzzing with excitement. According to discussions on Twitter and TikTok, fans are already tagging their favorite creators, nominating influencers known for their frank, funny, and educational content. The announcement has sparked conversations about who would be the perfect fit to represent a platform dedicated to demystifying sex toys and pleasure for a modern audience.
The campaign aims to drive new users to the platform, solidify its reputation as a trusted source, and boost its visibility in the crowded digital wellness world. For the right creator, this is a paid opportunity to become the face of a brand that’s genuinely trying to change the game.
“Ultimately, our goal is to build the most open, honest, and inclusive platform for sex toy reviews and conversation. This spokesperson will be a key part of leading that charge and turning audiences into active participants in the ToyChats community.”
Interested creators or their managers are encouraged to reach out to ToyChats directly. With the search now officially underway, the entire sex-positive corner of the internet will be watching to see who lands this dream job.
* Photo from asnhub.com
