In an industry that’s all about connection, personal lube brand JO is making sure the people on the front lines feel the love—and the cash. The company is in the middle of its massive $100,000 Retail Giveaway, and for May, it just dropped a cool $8,000 on 40 deserving retail associates across the globe whose hard work and passion are making a real difference.
More Than Just a Sale
Let’s be real: walking into an adult store can be intimidating for some. It’s the knowledgeable, friendly, and enthusiastic staff who turn a nervous visit into an empowering shopping spree. JO is putting its money where its mouth is, recognizing that these associates are the true MVPs of the retail experience. They’re not just stocking shelves; they’re educators, confidantes, and expert guides.
As one brand rep told AVN, the whole point is to celebrate the salespeople who “bring JO to life at retail, from expert product knowledge to warm customer care.”
Joshua Cash, the contest coordinator, drove the point home in a statement shared with XBIZ, perfectly capturing the spirit of the giveaway:
“Our goal with this giveaway is to directly thank and reward the individuals who are the face of our brand in stores every day.”
It’s a powerful nod to the human element in an increasingly digital world, proving that a great in-person experience is still king.
Meet May’s High Rollers!
The prize pool for May was split among 40 winners, with ten lucky associates snagging a hefty $500 Visa gift card and thirty others banking a sweet $100. The winners circle is impressively international, with shouts-out to staff from Puerto Rico, Australia, Spain, South Africa, and Hong Kong, alongside a huge showing from across the United States.
Here’s who’s celebrating this month:
The $500 Grand Prize Winners:
- Ricardo CR — Condom World CW02, Puerto Rico
- Astro R — Hustler Hollywood 1009, Fresno, CA
- Candace M — Hustler Hollywood 3002, Nashville, TN
- Kelly V — Romantix Exchange, Lincon, NE
- Adrianna R — Romantix Exchange, Bridgeport, CT
- Brittany M — Guilty Pleasures of South Carolina, SC
- Cesar T — Suzies, Modesto, CA
- Mel A — Lover’s Paradise, Lomita, CA
- Mary A & Madelyn L — For Lovers Only, Saskatchewan
- Madelyn L — Adam & Eve, Lima, OH
The $100 Prize Winners:
- Jena H — Velvet Box, TX
- Tori-Anne F — Be Daring, Chermside (Australia)
- Jadyn L — Patricia’s, Rock, OK
- Alexandra R — Belover Santa Brigida, Madrid (Spain)
- Michael N — New Fine Arts Shiloh, TX
- Willow S — Adult Megaplex Austin, TX
- Samual V — Condom World CW15, Puerto Rico
- Haley S — Adam & Eve DFW Dallas, TX
- Uakira H — Hot Flixx Melbourne, FL
- Connor B — Hustler Hollywood 3004, OK
- Shiloh Q — Hustler Hollywood 4001, Lexington, KY
- Shana K — Romantix Exchange, Orange, CA
- Lacey E — Romantix Exchange, Springfield, MO
- Meagan P — ClubX, Oxenford (Australia)
- SunYae R — Cindie’s, San Marcos, TX
- Odette E — Luvland Benoni (South Africa)
- Winston — Taketoys CNT, Hong Kong
- Shawn K — Nawty Secrets, Amradale (Australia)
- Sophia B — Fairvilla Boutique Sanford, FL
- Elizabeth W – Club X, Melbourne (Australia)
- Alicea W — Flirt Armidale, Armadale (Australia)
- Theresa B — Suzies Fresno, CA
- AJ S — Birds & Bees, PA
- Prentice J — AAA News LLC, TX
- D H — Lover’s Stores Olympia, WA
- M S — Lover’s Stores Renton, WA
- Edith H — Backroom Boutique, CA
- Gloria A — Barnett Avenue Adult Superstore, CA
- Huli B — Fantacy for Adults Only, WA
- S K — Adam & Eve Durham, NC
The Party’s Not Over Yet
If you’re a retail associate thinking you missed out, don’t worry! This celebration of sales floor superstars is just getting warmed up. The monthly prize drawings are set to continue all the way through December.
And the stakes are only getting higher. At the end of the year, one incredibly lucky winner will be walking away with a life-changing $5,000 grand prize. Now that’s a holiday bonus!
For any retail associates out there who want a shot at the prize, JO encourages you to get in touch with contest coordinator Joshua Cash for all the details on how to enter. Because as this giveaway proves, great work deserves a great reward.
* Thumbnail from avn.com
