If you’ve been to the ASN Awards, you know Casey Carter. For years, she’s been the charismatic and insightful host guiding audiences through the industry’s biggest night. But for the 2025 Show Weekend in Orlando, she’s leveling up. ASN Entertainment just announced that Carter’s popular podcast, Casey At Night, is officially signing on as a general sponsor for the entire event, marking a major evolution in a long-standing partnership.
This isn’t just another logo on a banner. It’s a move that cements the bond between one of the industry’s premier events and one of its most respected voices. Michael Ramos, CEO of ASN Entertainment, LLC, couldn’t be more thrilled about the deeper collaboration.
“We are beyond excited to welcome Casey At Night as a general sponsor for the 2025 ASN Awards,” Ramos stated. “Casey has been an integral part of our success, bringing energy, insight, and a deep connection to our audience as our host. Now, with her podcast joining us as a sponsor, this partnership reflects the shared vision and trust we’ve built over the years.”
A Partnership That Just Makes Sense
For fans of Casey and her podcast, this move feels like a natural progression. Casey At Night has earned a loyal following for its candid, no-holds-barred conversations and smart cultural commentary. It’s a space where creators get real about their work and lives, which is exactly the spirit the ASN Awards aims to celebrate. The synergy was not lost on Carter, who often shares behind-the-scenes thoughts with her followers on social media like X (formerly Twitter).
“The ASN Awards celebrate creativity and excellence in a way that aligns perfectly with the spirit of Casey At Night,” Carter explained. “I’m proud to deepen this collaboration and help elevate an event that honors the voices shaping our digital landscape.”
This isn’t just a business deal; it’s a passion project. Carter has consistently used her platform to champion creators, making her podcast’s sponsorship a powerful statement about investing back into the community.
From Host to Power Player: A Trend in the Making
Casey Carter’s move is a perfect example of a larger industry trend: creators are no longer just performers; they are media moguls. By building a successful podcast, Carter has created a brand that extends far beyond her on-camera work. This sponsorship demonstrates the power of that brand and sets a new standard for how talent can engage with the industry’s cornerstone events.
Instead of simply being the face of the show, she’s now part of its foundation. The Casey At Night sponsorship will help fuel the entire 2025 ASN Awards Show Weekend, which runs from August 21-25 in Orlando, Florida. Attendees can expect the same incredible lineup of award ceremonies, educational seminars, and can’t-miss networking parties, but now with an extra layer of support from a host who truly gets it.
As the industry continues to evolve, this partnership between a creator-led platform and a major awards show is a look at the future—a future built on mutual respect, shared goals, and a genuine passion for celebrating the best the business has to offer.
* Thumbnail from asnhub.com