After clinching the trophy for Most Popular PR Agency last year, the team at Rising Star PR is aiming for a repeat performance. The powerhouse firm, led by the indefatigable DCypher, just landed a coveted nomination for the same category at the 2025 Urban X Awards, setting the stage for a potential back-to-back win.
For DCypher, the nomination is more than just an accolade; it’s a validation of a year spent hustling for his clients in an ever-evolving industry.
“It feels good to be recognized for all the hard work I’ve put in for my clients this year,” DCypher shared. “It would be incredible to win it back-to-back. Thanks to everyone at Urban X and congratulations to all the other nominees!”
The Quest for a Repeat
Winning once is tough, but securing a consecutive title is the mark of true staying power. Rising Star PR made waves with its 2024 victory, and this new nomination proves the agency hasn’t lost an ounce of momentum. In an industry where visibility is everything, public relations has become a crucial tool for performers building their brands, and this nomination places Rising Star PR squarely at the top of the game.
The buzz is already building for the main event, presented by Bad Dragon, which is set to light up the Regent Theater in downtown Los Angeles on August 17th. The show promises to be a can’t-miss night, with a killer hosting trio of Ebony Mystique, Isiah Maxwell, and Lacy Lennon guiding the festivities.
Standing Out in a Stacked Field
The “Most Popular PR Agency” category is packed with industry heavyweights, making this nomination a significant achievement in itself. It highlights a key trend: in the age of creator-first platforms, strategic PR is no longer a luxury but a necessity for success. Agencies like Rising Star PR are the architects behind the scenes, helping talent navigate social media, secure press, and build lasting careers.
Fans and industry peers have already taken to social media to cheer on the nominees, with many congratulating DCypher for his relentless work ethic and dedication. The nomination from Urban X—an institution dedicated to celebrating diversity and excellence—adds another layer of prestige.
As the countdown to August begins, all eyes will be on whether Rising Star PR can once again rise to the occasion and take home the gold. As DCypher puts it, winning back-to-back would be “incredible,” and it’s that drive that keeps his agency and its clients shining bright.
You can follow the journey and get updates from Rising Star PR on X and Instagram. And don’t miss any news from the awards show’s official account, @urbanxawards, or from the man himself, @dcypherxxx.
* Thumbnail from avn.com
