Get ready for your social media feeds to get a fresh new look! Grooby, one of the leading names in trans adult entertainment, has just announced its much-anticipated 2025 GroobyGirls shirts are officially heading to print. This isn’t just any merch drop—it’s an exclusive style statement reserved for the talented models who bring the studio’s scenes to life.
A Fresh Style for a New Year
In a move that blends appreciation with savvy marketing, Grooby is once again kitting out its roster of stars with limited-edition apparel. The studio has opened up registration for its models to snag one of these exclusive 2025 shirts, creating a wave of excitement among the performers.
But this is more than just a free tee. It’s a badge of honor and a tool for promotion. As Grooby stated in their announcement, the expectation is clear and collaborative:
“We are expecting and hoping that you will continue to show how great you look in our shirt on your social media and tag us to share.”
This simple request transforms a piece of clothing into a powerful statement, turning models into brand ambassadors who can showcase their connection to the Grooby brand in a personal and authentic way.
More Than Just Merch: A Win-Win Strategy
This initiative perfectly captures a major trend in the industry: the power of the creator. By putting the merchandise directly into the hands of the models, Grooby leverages their individual social media influence. It’s a strategy that feels less like a corporate ad and more like a genuine endorsement from a favorite performer.
Fans love to see the stars they follow in a more casual, behind-the-scenes light, and rocking a branded shirt creates a sense of team spirit and community. It’s a smart way to generate organic buzz that money can’t always buy. The “limited edition” nature of the shirts also adds a layer of exclusivity, making each post feel special.
Grooby is giving priority to two key groups: models who have proudly repped the brand with merch in the past, and brand-new models who are just starting their journey with the studio. This approach rewards loyalty while warmly welcoming fresh talent into the fold.
If you’re a Grooby Girl, the process is simple: a registration form is waiting for your details. The studio emphasizes getting the mailing address right, as the limited supply means no do-overs on shipping.
For the rest of us, the fun will be in watching these new designs pop up across Twitter, Instagram, and other platforms throughout the next year. It’s a tradition that fans look forward to, and it signals another year of top-tier content and collaboration from one of the industry’s giants.
As the registration window opens, one thing is certain: the GroobyGirls are about to take over our feeds in style, and we can’t wait to see it. Keep your eyes peeled!
* Thumbnail from grooby.com
